ERIC Number: ED248380
Record Type: Non-Journal
Publication Date: 1983
Reference Count: N/A
Curriculum Guide for Marketing and Distributive Education (First Year).
South Carolina State Dept. of Education, Columbia. Office of Vocational Education.
This curriculum guide consists of materials for use in teaching the first year of a two-year course in marketing and distributive education. Included in the guide are field review information, an introduction, a course outline, unit outlines for use in the first and second semesters of the course, and a bibliography. Topics addressed in the first semester of the course are an overview of marketing, the functions of marketing, the functions of marketing and the free enterprise system, forms of business organization, marketing management, marketing skills, social skills and marketing, beginning skills, and areas of marketing. Covered during the second semester of the course are self-awareness, values clarification, decision making, developing a career-life plan, job search skills, job interview and placement skills, and job maintenance. Each unit contains some or all of the following: a unit outline; a statement of purpose; and a lesson plan that consists of correlated lists of topics, behavioral objectives and learning activities, and related resources as well as one or more supplements in the form of activity sheets, handouts, transparency masters, and survey instruments. (MN)
Descriptors: Behavioral Objectives, Business Administration, Business Education, Career Planning, Classroom Techniques, Cooperative Education, Distributive Education, Employment Interviews, Guidelines, Interpersonal Competence, Job Placement, Job Search Methods, Job Skills, Learning Activities, Lesson Plans, Marketing, Secondary Education, Self Evaluation (Individuals), State Curriculum Guides, Teaching Methods, Values Clarification, Vocational Adjustment, Vocational Education
Publication Type: Guides - Classroom - Teacher
Education Level: N/A
Audience: Teachers; Practitioners
Authoring Institution: South Carolina State Dept. of Education, Columbia. Office of Vocational Education.
Identifiers - Location: South Carolina