A random sample of 111 industry representatives from 4 standard metropolitan areas in Pennsylvania offered opinions on how to improve critical aspects of vocational education in the state. Employers gathered at one of four sites and dealt with questions regarding students' basic skills, technical job skills, and job attitudes. Group discussions and questionnaires were used to identify and rank priority recommendations. Among all participants was a highly significant level of agreement on the priority recommendations and their rankings. Responses to the basic skills issue highlighted the need for reinforcement of basic skills in vocational education, emphasis on basic skills in earlier grades, and greater emphasis on vocational awareness by guidance counselors. The priority recommendations for technical skills emphasized the need for technological updating of teachers and curriculum upgrading. The job attitudes issue evoked responses emphasizing the need for students to understand the free enterprise system, for teacher updating, and for work site simulations. Three recommendations were constructed: (1) vocational educators should review successful programs for possible implementation; (2) vocational educators should assess the roles of all groups that could have an impact on vocational programs; and (3) more deliberate collaboration must be developed between educators and business and industry representatives. (Appendixes, amounting to approximately one-half of the report, include correspondence, materials from meetings, and instruments.) (YLB)