Three keynote addresses from the W. Arthur Cullman Symposium are presented in this booklet. The first address, "Global Productivity: New and Renewed Perspectives," was delivered by John G. Keane, Director of the United States Bureau of Census. In his address, Dr. Keane proposed five guideline perspectives: recognizing emerging global unification forces, enhancing globalization perspectives, extending the productivity-planning time horizon, adopting zero-based thinking, and realizing government's role. He also stressed that the opportunity for global productivity continues to improve as its need escalates. In the second address, Hans B. Thorelli, E.W. Kelley Professor of Business Administration at Indiana University, explored "Productivity, Multinationality, and the Business-University Network." Dr. Thorelli said that a new focus is needed on the holistic and qualitative aspects of productivity, whether in business or in academia. Productivity also calls for multinationality and a revamping of the school-business relationship to encompass global concerns. Finally, Billy C. Christensen, Vice President and General Manager of IBM World Trade Corporation, spoke on "Global Productivity: Society's Goal, Business' Imperative." In his address, Mr. Christensen noted the need to think about the U.S. economy as part of the world economy rather than a self-contained unit and the need for increased productivity to compete in that world economy. (A list of panelists is included in the proceedings.) (KC)