Guidelines for communicating information about a school and its programs are provided in this handbook. The following topics are included: (1) how to encourage good school-community relations with the active involvement of students, parents, businesses, senior citizens, and the general community; (2) how to develop a fact sheet for school publicity efforts which highlights school personnel, programs, services, facilities, and policies; (3) how to write, design, and distribute a school newsletter; (4) how to use the news media effectively; (5) how to write and present school news in an interesting way to make it appealing to newspaper reporters and editors; and (6) how to use photography effectively for publications. Sample formats for fact sheets and newsletters are provided. Eleven ideas for fundraising projects for school groups are described. A list of resources both inside and outside of school are mentioned as possible sources of assistance with school communication and public relations tasks. (JW)