The program description and the newspaper advertisement presented describe the efforts of the Santa Maria Joint Union High School District (California) to implement the reforms mandated in California's SB 813, especially in the area of discipline policy, and to keep the public informed of those efforts. The program description provides an overview of the publicity campaign which was built around the advertisement. The newspaper advertisement briefly outlines the district's efforts to improve their educational program in areas such as academic requirements, curriculum, test scores, behavior codes, attendance monitoring, and truancy sweeps, and includes the district's "major discipline policy." The policy details the punishments recommended or required for offenses related to violence, vandalism, theft, drugs and alcohol, weapons, and other activities which are illegal or against school policy. This document was selected by the Association of California School Administrators (ACSA) Task Force on Public Confidence as descriptive of a promising practice or exemplary project worthy of highlighting for the California educational community. (DC)