ERIC Number: ED234762
Record Type: Non-Journal
Publication Date: 1982-Nov
Reference Count: N/A
Teletext Usage in Public Places. Research on Broadcast Teletext: Working Paper Number Eight.
Carey, John; Siegeltuch, Mark
This report presents the findings of research conducted at 10 public sites during the Alternate Media Center/WETA-TV teletext trial in Washington, D.C., from June 1981 to July 1982, in which two different services were tested using Telidon technology. The first, which is characterized as a small electronic newspaper, placed more emphasis on timely "hard" information; the second, characterized as a small electronic feature magazine, placed greater emphasis on design and a stylized presentation of "soft" content. A discussion of teletext users and behaviors at the public sites includes teletext user characteristics, length of viewing sessions, user difficulties, quantitative data, reception problems and user trouble, and qualitative observations. Information on content selections includes gross statistics, selection of indexes and content frames, popularity of topic groups, selection rating of topic groups, most popular frames, changes in use over time, and updating and frequency of use. A section on user evaluations of the teletex service examines general reactions to the service, attractiveness of public site terminals, willingness to pay, and information wants. Final sections address social integration, terminals in public locations, costs/pricing in public locations, system issues, system features and teletext standards, and teletext and public broadcasting. Appendices contain information on service content and supplementary tables related to teletext users, content selections, and user evaluations. (LMM)
Descriptors: Computer Oriented Programs, Costs, Field Studies, Information Networks, Media Research, Program Content, Program Evaluation, Public Facilities, Standards, Systems Development, Use Studies, User Satisfaction (Information), Videotex
New York University, Alternate Media Center, 725 Broadway, 4th floor, New York, NY 10003 ($12.00, per copy).
Publication Type: Reports - Research
Education Level: N/A
Audience: Researchers; Community
Sponsor: Corporation for Public Broadcasting, Washington, DC.; National Telecommunications and Information Administration (DOC), Washington, DC.; National Science Foundation, Washington, DC.
Authoring Institution: New York Univ., NY. Alternate Media Center.