ERIC Number: ED234189
Record Type: Non-Journal
Publication Date: 1981-Jun
Reference Count: N/A
Instructor-Coordinator's Handbook for Post-Secondary Distribution and Marketing Programs.
This handbook is designed to help Texas junior/community college administrators and instructor-coordinators of marketing and distributive education to plan, implement, operate, and expand mid-management programs. The handbook contains five sections. Following the introductory first section that reviews the purpose, history, philosophy, and benefits of mid-management education, the second section provides the Texas Education Agency guidelines for mid-management educational programs. Topics covered include application, program requirements, approval, contract hours, reporting, review, evaluation, records, personnel, internships, and travel. In the third section, the handbook presents suggestions for planning and developing programs, including local planning, program developing, Texas Education Agency approval, and student and professional organizations. The fourth section contains information on developing curriculum and methods of teaching the courses, while the final section outlines how to operate and manage a mid-management instructional program. Topics covered in this section are selecting and developing training stations, methods of recruitment, selection and placement, internship, recordkeeping, budgets, public relations, advisory councils, and program evaluation. Appendixes to the handbook include bibliographies of textbooks and of films, a glossary, and a directory of Texas mid-management instructor-coordinators for 1980-81. (KC)
Descriptors: Advisory Committees, Business Administration, Community Colleges, Curriculum Development, Distributive Education, Educational Planning, Guidelines, Internship Programs, Managerial Occupations, Marketing, Program Development, Program Evaluation, Program Implementation, Program Improvement, Public Relations, Recordkeeping, Statewide Planning, Student Organizations, Student Recruitment, Teaching Methods, Two Year Colleges
Publication Type: Guides - Non-Classroom
Education Level: N/A
Audience: Teachers; Administrators; Practitioners
Sponsor: Texas Education Agency, Austin. Dept. of Occupational Education and Technology.
Authoring Institution: North Texas State Univ., Denton. Coll. of Education.
Identifiers - Location: Texas