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ERIC Number: ED233606
Record Type: RIE
Publication Date: 1983-Apr-29
Pages: 16
Abstractor: N/A
Reference Count: 0
The Marriage of Language and Business: A Working Curriculum.
Henry, Anita
The Foreign Language for International Trade degree program developed by Indiana University of Pennsylvania is described. The curriculum combines elements of a basic business course with elements of a language program. It is a rigorous program with 36 credit hours in both business and language. The program presents problems for language students who fear math and for business majors without language experience. The program has a study abroad component for one year in France, Spain, or Germany and an optional internship following course completion. Students who have successfully finished the program, including the internship, learn confidence in their bilingual business skills. Several graduates have been placed in prestigious jobs based on their academic experience. It is important for any institution considering such a program to carefully inventory its institutional resources. If something is lacking, the institution must decide whether to use scarce funds to put it in place or whether to use existing resources to improvise. This type of program requires centralized authority with management from one strong-willed individual. (RW)
Publication Type: Reports - Descriptive; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Note: Paper presented at the Northeast Conference on the Teaching of Foreign Languages (Baltimore, MD, April 29, 1983).