ERIC Number: ED232218
Record Type: RIE
Publication Date: 1983
Reference Count: 0
Creating Teaching in the Media Classroom.
Journal of the Wisconsin Communication Association, v13 p23-32 1983
Four reasons why a media course is valuable to students are: (1) mass communication is an important part of their present and their future; (2) students need to know to what degree the media affect and reflect their sense of morality, political decisions, buying habits, and general way of life; (3) students need to know what opportunities and responsibilities they have in shaping the media; and (4) students need a creative learning experience in studying about the media. Keeping these goals in mind, there are a number of "mini-activities" the media teacher can use that revolve around a study of advertising, radio today, early radio, television programing content and criteria, broadcast news, the effects of television upon its audience, and the future of telecommunications. Such activities include having students find an article about the media and writing two paragraphs about it; having students watch a newscast and taking notes on the order of stories, the amount of time given each story, and so forth; having students write and tape a 30-second radio commercial for a specific target audience; having students analyze television programing; and having students write to someone in the media. Through such activities, students can come to realize the enormous power for good and evil that has been given to the electronic world of the media. (HOD)
Publication Type: Guides - Classroom - Teacher; Journal Articles
Education Level: N/A
Authoring Institution: Wisconsin Communication Association.