ERIC Number: ED231269
Record Type: RIE
Publication Date: 1983
Reference Count: 0
Involving Volunteers in Your Advancement Programs. The Best of "CASE Currents."
Smith, Virginia Carter, Ed.; Alberger, Patricia LaSalle, Ed.
A compilation of the best articles from "CASE Currents" on involving volunteers in institutional advancement programs is presented. Overall topics include: management of volunteers, working with trustees (volunteers at the top), benefits of participation for volunteers, and involving volunteers in fund raising, public relations, student recruitment, government relations, and career assistance for students and alumni. Among the 50 articles are the following: "Four Big Steps--Identify, Recruit, Train, and Assist" (C. Bruce Rossiter); "What To Do Before the Volunteers Arrive" (Nancy L. Davis); "Senior Partners: How to Set Up a Senior Alumni Program" (William Gleberzon); "Using Trustee Talents in Fund Raising" (Gary A. Evans); "Working with Alumni Boards" (Douglas M. Wilson);"Involved People Increase Annual Giving Efforts" (Leonard A. Meyer); "Volunteer Fund Raisers: Big Help for Small Staff" (William J. Murphy); "Alumni Boost Media Coverage" (Helen M. Eccles); "Training Alumnae to Attract Students" (Kay Chaney Harris); "Independent College Alumni Can Influence Public Policy" (Robert M. Hyde); "My Friends: Assembling a State Relations Team" (David T. Shufflebarger); "What Students Want: Help Finding Jobs" (Ray Burington); "Getting into Externships" (Adelaide M. Zagoren). (SW)
Descriptors: Alumni, Career Counseling, Fund Raising, Higher Education, Institutional Advancement, Lobbying, Marketing, Public Relations, Publicity, School Community Relationship, Student Recruitment, Trustees, Volunteers
Publications Order Department, Council for Advancement and Support of Education, Box 98, Alexandria, VA 22314 ($16.50).
Publication Type: Collected Works - General; Opinion Papers; Journal Articles
Education Level: N/A
Authoring Institution: Council for the Advancement and Support of Education, Washington, DC.