Word processing software and microcomputers can be used in the production of college catalogs with several advantages. The personal computer can assist in all phases of catalog production. In the preliminary preparation of the catalog text, the microcomputer can serve as the central location of all stored data, it can facilitate the editing process, and it can permit updating of the catalog as an ongoing process. In the production phase, the personal computer can provide catalog material to the printer in three formats, i.e., as camera-ready copy, as a printout, or as stored data that will drive the printer's typesetter. The cost-savings effected by the use of the microcomputer will be evidenced primarily in the preparatory advantages, in the elimination of re-keying or re-typing by the printer, in author alteration charges, and in the reduction of proofreading requirements; however, depending upon the amount of service provided by the printer, other costs may be saved as well. The paper includes charts contrasting methods of catalog production based on manuscripts and the use of a computer or word processor, and an illustration of the workflow of catalog production using a word processor. (HB)