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ERIC Number: ED224313
Record Type: Non-Journal
Publication Date: 1982
Pages: 7
Abstractor: N/A
Reference Count: N/A
A Humanities Approach to International Business.
Hoch, Frances S.
The development of an interdisciplinary program in international business at High Point College is described. The program was developed in response to decreasing enrollments in advanced foreign language courses. Because a high proportion of the students are business majors, the language and business departments cooperated to serve their needs. The international business curriculum includes (1) the core of required business courses; (2) a core of four advanced language courses in conversation, advanced grammar and composition, civilization, and business Spanish or French; and (3) an additional core of courses in literature, international economics, cultural anthropology, political science, history, and geography. Relationships were established with members of the local international business community so that student interns could be placed in their exporting and importing departments. The program has been successful in stimulating advanced language course enrollments and in providing both specific skills and general humanities preparation. (RW)
Not available separately; see FL 013 333.
Publication Type: Speeches/Meeting Papers; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A