It is difficult to single out a primary factor leading to the establishment of one's attitude toward reading, but environment, particularly the home, probably provides the greatest influence. Because teachers influence students, they have the potential for influencing students' attitudes toward reading. Whether teachers are seen as readers or nonreaders, their attitudes toward reading, and their attitudes toward the students themselves will influence students' reading habits and attitudes. In order to carefully assess their students' attitudes and interests toward reading, teachers should utilize structured observation and interviews; be cautious about judging students because of their sex, reading achievement, home background, or natural origin; remember that their relationship with students is vitally important; read extensively to the students; and encourage students to undertake free reading in their areas of interest. (JL)