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ERIC Number: ED220593
Record Type: Non-Journal
Publication Date: 1981
Pages: 88
Abstractor: N/A
Reference Count: N/A
Drugstore Merchandising.
Eggland, Steven; Sass, Sharon
This textbook contains material for use in training workers in a modern retail drugstore. The material emphasizes selling, merchandising, and promotional activities in an establishment that has a sizable inventory of nondrug-related merchandise as well as non-prescription drugs. Addressed in the individual units are the following topics: drugstore retailing; personal selling in the drugstore; product knowledge; suggestion selling; drugstore sales promotion; merchandising and inventory control; cameras and photographic equipment; men's toiletries; cosmetics (skin care products, facial preparations, hair products, and fragrance products); home health care products; infant care products; nonprescription drugs; and miscellaneous products. Competency-based in approach, the lessons contain objectives, technical information, review questions, and suggested projects. (MN)
Center for Occupational Curriculum Development, The University of Texas at Austin, P.O. Box 7218, Austin, TX 78712 (Stock No. DE-325-S, $9.50).
Publication Type: Guides - Classroom - Learner
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Texas Univ., Austin. Center for Occupational Curriculum Development.