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ERIC Number: ED219094
Record Type: RIE
Publication Date: 1981
Pages: 270
Abstractor: N/A
Reference Count: 0
Report of Retail Sales Training Program for Clackamas Town Center, January 19, 1981-March 6, 1981.
Clackamas Community Coll., Oregon City, OR.
In late 1980, a retail sales training program was implemented at Clackamas Community College to meet the training needs of business tenants of the new Clackamas Town Center. The program consisted of 20 hours of intensified training in customer relations, sales, cashiering, job readiness, and interviewing. A total of 416 students completed the 7-week training program, and 60% of those seeking employment at the Town Center obtained it. The training program is currently being offered to any other community in the county that requests it. The program report begins with a chronology of events leading to the implementation of the training project and then discusses the result of student and instructor evaluations of the program's content, training, and materials. The report's conclusions emphasize that the retail sales training program is both workable and in demand, and recommendations for program refinement and replication are provided. The bulk of the report consists of supplementary materials including college publications regarding the program, advertising, program costs, and enrollment figures; program materials covering job interviews and job preparation; an explanation of resume writing; study guides; and student materials for courses in orientation and customer relations, cashiering, salesmanship, job readiness, and interviewing and job applications. (HB)
Publication Type: Reports - Descriptive; Guides - Classroom - Learner
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Clackamas Community Coll., Oregon City, OR.