In a 2-week period, the feature stories broadcast on television "magazines" were analyzed to determine how they differed from stories in the traditional print media. Five such programs were monitored: "60 Minutes,""20/20,""NBC Magazine,""PM Magazine," and "Hour." The feature story content of these programs was compared with a composite of magazine feature writing components, including five feature story forms: personal experience stories, the personality sketch/profile, how-to-do-it stories, historical stories, and the complex/analytical story. Many similarities were found between the electronic and print media feature stories. How-to-do-it articles, personality profiles, and complex/analytical stories were about equal in number, with fewer personal experience stories and no strictly historical stories. The findings also revealed that the television magazines were dominated by stories concerning health, actors and actresses, novelists, and women in business and entertainment. Stories covering complex issues focused on antisocial behavior, sex and pornography, leisure, and government inefficiency. The findings suggest that the gaps between the electronic and print media may be narrowing. (FL)