As it becomes socially less acceptable to appear prejudiced, the difficulty in obtaining unbiased measures of attitudes toward women increases. The Situational Attitude Scale-Women (SASW) was developed to overcome this methodological difficulty. The SASW consists of two parallel forms, one containing neutral situations involving "a person" and one containing situations involving "a woman." These two forms control for positive bias. The SASW was completed by 334 college freshmen. Results showed that 55 of the 100 items on the SASW elicited responses which were significantly different by form and 48 items elicited responses which differed significantly by sex of respondent. Interactions (N=32) between form and sex of respondent were found to be significant. While many of the attitudes toward women in various situations were positive, much of this positivity may be interpreted as attributable to sex stereotyping. (Author/NRB)