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ERIC Number: ED211762
Record Type: Non-Journal
Publication Date: 1981-Apr
Pages: 93
Abstractor: N/A
Reference Count: N/A
Getting Down to Business: Travel Agency, Module 9. [Student Guide]. Entrepreneurship Training Components.
Rassen, Rachel L.
This module on owning and operating a travel agency is one of 36 modules in a series on entrepreneurship. The introduction tells the student what topics will be covered and suggests other modules to read in related occupations. Each unit includes student goals, a case study, and a discussion of the unit subject matter. Learning activities are divided into individual activities, discussion questions, and a group activity. Units (and subject matter) in this module are planning your business (type of customers; competition; franchising; personal qualities; legal requirements); choosing a location (questions to ask when choosing a site; renting or leasing a storefront); getting money to start (business plan; how much money is needed; fixtures and equipment; computers; statement of financial need); being in charge (building the business; hiring; communication); organizing the work (suppliers; selling travel; ticketing and itineraries; work schedule); setting prices (who sets prices; profits; business accounts; selling vacations; package tours; group tours); advertising and selling (why advertise; how to advertise; gimmicks; qualities of a good ad); keeping financial records (why keep records; giving credit; monthly cash sheet); and keeping your business successful (keeping track of profits; net profit; profit/expense ratios; how to raise profits; expanding). A summary and quiz complete the document. (A teacher's guide is available for this module.) (CT)
Wisconsin Vocational Studies Center, 964 Educational Sciences Bldg., Madison, WI 53706 (Order No. ETC100Z1, $6.00. 25% discount on 100 or more of same title. Complete set--ETC100--$200.00).
Publication Type: Guides - Classroom - Learner
Education Level: N/A
Audience: N/A
Language: English
Sponsor: Office of Vocational and Adult Education (ED), Washington, DC.
Authoring Institution: American Institutes for Research in the Behavioral Sciences, Palo Alto, CA.