ERIC Number: ED206636
Record Type: Non-Journal
Publication Date: 1981-Apr
Reference Count: N/A
Evaluation in the Museum Setting: Focus on Expectations.
Linn, M. C.
It is suggested that to communicate effectively, evaluators in museum settings must be collaborators with the people they intend to influence, understand the inherent conflict of interests, and design an evaluation which enhances interstaff communication. Four factors are considered essential for conducting a successful evaluation: (1) the evaluator should have a detailed knowledge of the museum setting, which will act as a key to effective communication; (2) the evaluator should have the ability to understand and handle conflict of interest resulting from individuals' vested interests in conflicting outcomes (hypothetical perspectives of a museum director, fundraiser, curator, board of directors, exhibit designer, funding agency, museum education department head, and museum evaluator are presented); (3) the evaluator should focus on relevant policy issues where he can have the greatest impact, such as the museum's capacity to make provision for learning and entertainment; and (4) the investigation should be planned to have maximum impact with limited resources. The ultimate goal of museum evaluation is stated to be museum policy improvement and representation of public interests without forcing the museum to compromise its values. (Author/AEF)
Publication Type: Speeches/Meeting Papers; Opinion Papers
Education Level: N/A
Sponsor: National Science Foundation, Washington, DC.
Authoring Institution: California Univ., Berkeley. Lawrence Hall of Science.