ERIC Number: ED204672
Record Type: Non-Journal
Publication Date: 1981-Mar
Reference Count: N/A
Effects of Positive and Negative Moods on Helping Tasks Having Pleasant or Unpleasant Consequences.
Shaffer, David R.; Graziano, William G.
Research on altruism has found that persons experiencing either positive or negative moods are often more altruistically inclined than their counterparts experiencing neutral affective states. Prosocial behavior may become self-gratifying and altruism may be a form of hedonism. A field study investigated the effects of positive and negative moods on individuals' willingness to help. Subjects (N=72), who had experienced a mood induction procedure designed to place them in a positive, neutral, or negative mood, were approached by an individual who requested their assistance on a task with pleasant or unpleasant consequences. Results indicated that procedures designed to induce either positive or negative moods facilitated helping when the task had pleasant consequences, but tended to inhibit helping when the task was likely to be unpleasant. The findings were consistent with the theory that many everyday acts of altruism are interpretable as a form of hedonism. (Author/NRB)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A