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ERIC Number: ED201295
Record Type: Non-Journal
Publication Date: 1980
Key External Data Required in Strategic Decision-Making: A New Role for Management Systems.
Groff, Warren H.
Influences on postsecondary education, the planning function, and the challenge to management systems for postsecondary education for the 1980s are considered. It is suggested that if postsecondary education is to remain viable in the future, it must be knowledgeable of societal forces, trends, and effects as they occur in the college context and service environment. The way in which an institution is responsive to societal needs is largely a function of its sophistication in planning. Among the institutional planning efforts that occurred in the 1970s to deal with declining enrollments are an elaboration of the systematic and informed collegial (Agency for Educational Development) approach and a project that used societal trends and societal values as a way of planning futures and bringing planning assumptions into focus (American Association of State Colleges and Universities). A list of planning practices and college personnel attitudes about planning is presented, along with a chart illustrating the planning process in higher education. It is suggested that planning processes in postsecondary education are shifting from operations and project planning to strategic, information-based planning models, including an assessment of the external environment. Categories of information used in strategic planning include social expectations, economic trends, demographic trends, governmental planning, technological advances, changes in the workplace, energy requirements, and value shifts. Planning efforts related to health delivery systems are described as illustration. It is suggested that the impact of social expectations for better and more economic health care, as translated in federal regulation, upon management systems of universities with teaching hospitals has been demonstrated. (SW)
Descriptors: Accountability, Administrator Attitudes, College Planning, College Role, Decision Making, Delivery Systems, Economic Factors, Education Work Relationship, Educational Trends, Enrollment Trends, Federal Regulation, Futures (of Society), Government School Relationship, Health Services, Higher Education, Information Needs, Long Range Planning, Management Systems, Postsecondary Education, Social Change, Technological Advancement, Trend Analysis
Publication Type: Opinion Papers
Education Level: N/A
Authoring Institution: N/A