ERIC Number: ED200745
Record Type: Non-Journal
Publication Date: 1980-Jun-12
Reference Count: N/A
Project B.E.A.R. (Basic Education: Awareness and Recruitment). Final Report.
This demonstration project was conducted to create an awareness among the least educated adults in Armstrong and Indiana counties of Pennsylvania of the availability of Adult Basic Education (ABE) opportunities at the ARIN Adult Learning Center and its satellites. The project was carried out by means of a public relations program. Activities included newspaper and radio stories and public service announcements on radio and television, flyers sent home with school children and placed with various agencies, media interviews with Learning Center administrators, newspaper advertisements, a newsletter, a slide/tape presentation at service clubs, a Learning Festival, displays, and other activities. The project was evaluated by four methods: a comparison between 1978 and 1979 enrollment figures for September and March; a survey of students who entered the program; an adult education questionnaire sent to 200 people in Indiana County; and an adult education questionnaire sent to agencies in Indiana and Armstrong Counties. All three surveys focused on respondents' awareness of the ARIN Adult Learning Center and ABE opportunities. Results showed that enrollment increased in September from year to year, but decreased in March. This may be explained by a funding cut for the program between the years and the fact that the earlier March sessions were held in different locations. Other factors appeared to show a somewhat heightened awareness of the ARIN Adult Learning Center after the public relations campaign. It was recommended that those activities found to be most helpful be continued. (KC)
Publication Type: Reports - Descriptive; Reports - Evaluative
Education Level: N/A
Sponsor: Pennsylvania State Dept. of Education, Harrisburg. Bureau of Vocational and Technical Education.
Authoring Institution: ARIN Adult Learning Center, Indiana, PA.
Identifiers - Location: Pennsylvania