ERIC Number: ED197167
Record Type: Non-Journal
Publication Date: 1975-Mar
Reference Count: N/A
Mountain Plains Learning Experience Guide: Marketing. Course: Human Relations in Marketing.
Preston, T.; Egan, B.
One of thirteen individualized courses included in a marketing curriculum, this course is concerned with learning the factors which help mantain good relations among employers, employees, and customers. The course is comprised of two units: (1) Basic Human Relations and (2) Understanding Employer-Employee Relations. Each unit begins with a Unit Learning Experience Guide that gives directions for unit completion. The remainder of each unit consists of Learning Activity Packages (LAP) that provide specific information for completion of a learning activity. Each LAP is comprised of the following parts: objective, evaluation procedure, resources, procedure, supplemental sheets, study guide, and a LAP test with answers. The course is preceded by a pretest which is designed to direct the student to units and performance activities. (LRA)
Descriptors: Adult Education, Business Education, Disadvantaged, Distributive Education, Family Programs, Human Relations, Individualized Instruction, Instructional Materials, Interaction, Interpersonal Relationship, Learning Activities, Learning Modules, Marketing, Postsecondary Education, Vocational Education
Publication Type: Guides - Classroom - Learner
Education Level: N/A
Sponsor: Office of Vocational and Adult Education (ED), Washington, DC.
Authoring Institution: Mountain-Plains Education and Economic Development Program, Inc., Glasgow AFB, MT.