ERIC Number: ED193309
Record Type: RIE
Publication Date: 1979-Oct
Reference Count: 0
The Negligible Effects of Process-Product Distinctions on Evaluation Quality.
Boldovici, John A.; Drucker, Eugene H.
Sources of confusion about the distinction between process and product measurement are identified, and the effect of the distinction on evaluation quality is shown. Process measurement involves the measure of behavior, performance of a task which generates no products, an independent variable or treatment, use in diagnosing performance, and means. Product measurement involves the measure of a trace ("product") of behavior, performance of a task which generates products, a dependent variable or outcome, use in certifying performance, and ends. Four kinds of evaluation may result from various combinations of precision and imprecision in standards on the one hand, and measurement or estimation of behavior or products on the other. Evaluation improves with the extent to which it consists of comparing measured characteristics of behavior or products with well defined standards, and its quality does not depend on whether process (behavior) or product (trace of behavior) has been measured. (RL)
Publication Type: Speeches/Meeting Papers; Opinion Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the Military Testing Association (21st, San Diego, CA, October 15-19, 1979).