ERIC Number: ED184368
Record Type: RIE
Publication Date: 1978
Reference Count: 0
Attitudes Toward Five Dialects of English.
A language attitude survey was conducted in Toronto in the winter of 1978 in which 457 people of various ages, social classes, geographical backgrounds, and of both sexes were asked to listen to 20 voices representing five varieties of English and to rate them on a series of character traits and on a socio-economic status scale. The purpose was to establish the relative prestige of, and favorableness in attitudes towards five dialects of English: Canadian, Midwestern American, Southern, West Indian, and British, and to examine the effect of the listener variables: age, sex, social class, and region. Although previous language attitude studies, particularly those using the "matched guise" technique, have found that the variety of language used by a speaker has been a strong factor, the results of this study show that the dialect factor loses much of its strength when combined with real personality differences and passage content variation. In many parts of the analysis, the dialect factor, which was expected to be a significant source of variation, was no more significant than the speaker factor. The interaction of these two factors was usually the major source of variation. (Author/AMH)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Meeting of the Linguistic Society of America (Boston, MA, 1978).