ERIC Number: ED181506
Record Type: RIE
Publication Date: 1979
Mass Communication: Abstracts of Doctoral Dissertations Published in "Dissertation Abstracts International," July through December 1979 (Vol. 40 Nos. 1 through 6).
ERIC Clearinghouse on Reading and Communication Skills, Urbana, IL.
This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 58 titles deal with a variety of topics, including the following: value, attitude, and behavior change initiated by interpersonal and mass media; television and the school; bridal magazines from 1967 to 1977; interpersonal communication behavior in commercial television programing; Canadian private broadcasters and the reestablishment of a private broadcasting network; Public Law 93-107, the sports antiblackout law; mediating effects of television violence through curriculum intervention; crossownership and the marketplace of ideas; media and the American mind; cable television; television as a source of career awareness for children; a comparison of television and newspaper credibility; the effect of dialect on the persuasiveness of a radio advertisement; patterns of sequence, reduction, field size, and directionality in the edited films of white male adolescents; the mass media and politics; news flow between the United States and Asia; story films; all-news radio stations; academic achievement and television viewing practices; race, public opinion, and print media coverage; television advertising directed to children; comparative advertising; television exposure and language acquisition of preschool children; and audience research for public television. (FL)
Descriptors: Advertising, Annotated Bibliographies, Cable Television, Communication Research, Communication Skills, Communication (Thought Transfer), Content Analysis, Doctoral Dissertations, Educational Television, Elementary Secondary Education, Films, Foreign Countries, Mass Media, Media Research, Politics, Radio, Telecommunications, Television, Television Viewing
Publication Type: Collected Works - Serials; Reference Materials - Bibliographies; Reports - Research
Education Level: N/A
Authoring Institution: ERIC Clearinghouse on Reading and Communication Skills, Urbana, IL.