ERIC Number: ED172742
Record Type: Non-Journal
Publication Date: 1976
Reference Count: N/A
The Impact of 25 Television Programs on "Water" Produced and Broadcast by the Ivorian Out-of-School Education Project.
The study described evaluated the reach and impact of 25 Tele Pour Tous Television for Everybody) programs on water and related issues which were broadcast by the Ivorian Out of School Television (OSTV) project in April-December 1975. This report discusses the relevance of the topic as a theme for an adult education TV program series, describes and analyzes the development of the two series of broadcasts and one individual broadcast, and explains the research design and methodology which provided the data to make an assessment of the impact of the TV programs in terms of awareness, learning and behavior, or action. Findings indicate that, although the program reached a considerable audience and generated a high level of interest, certain obstacles exist which make implementation difficult, and interest declines over time. It is suggested that the impact of such programs would be enhanced by the active promotion by OSTV of local Tele-Clubs as nuclei for action; by more active cooperation by government agencies and private organizations concerned by the issues in the preparation and follow-up of OSTV programs; and by limiting the number of communal actions advocated and proposed in the programs. (JEG)
Publication Type: Reports - Research
Education Level: N/A
Sponsor: Agency for International Development (Dept. of State), Washington, DC.
Authoring Institution: Stanford Univ., CA. Inst. for Communication Research.; Academy for Educational Development, Washington, DC.