ERIC Number: ED160652
Record Type: Non-Journal
Publication Date: 1978-Jan
Reference Count: N/A
The Title of This Speech is... CSE Report No. 96.
Alkin, Marvin C.
This speech concerns the dimensions of context-oriented evaluation and begins with a discussion of the differences between measurement, research, statistical methodology, and evaluation. Decision-oriented evaluation is described as a process in which the evaluator has, as a major concern, the responsibility to determine likely decisions prior to data collection or analysis. The assumption that the link between evaluation and decision-making is direct and immediate, and that this approach is appropriate for all situations, is seen as a drawback which limits the decision-oriented evaluation approach. On describing the context-oriented evaluation approach, the author provides a three dimensional method for classifying the evaluation context. The first dimension concerns evaluation intent and entails process, results with a predisposition, and openminded results. The second dimension of evaluation context involves whether evaluations are commissioned for individual or organizational purposes. Several organizational and personal motivation factors in this dimension are discussed. The third dimension, the evaluation structure, entails the extent to which those commissioning the evaluation have a specific set of expectations as to the areas to be investigated, the goals to be examined, and the role of the evaluator. The three dimensions comprise a method for providing an evaluation consistent with the contextual needs of a given situation. (Authro/JAC)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: California Univ., Los Angeles. Center for the Study of Evaluation.