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ERIC Number: ED156248
Record Type: Non-Journal
Publication Date: 1978-Jun-14
Pages: 10
Abstractor: N/A
Reference Count: N/A
Turning the System Around: College-Corporation Cooperation for Mutual Development.
Beman, Richard R.; Parsons, Michael H.
In fall 1977, Hagerstown Junior College and the Certain-Teed Corporation initiated a business/industry/college instructional program to upgrade the skills of corporate first-line supervisory personnel and to increase the visibility of the college's associate degree Management program among local business and industry. Fourteen supervisors enrolled in the initial course, Management of Human Resources, conducted in the Certain-Teed plant by a college faculty member. The instructor and the 13 students who completed the course were surveyed regarding their opinions on its success. The instructor felt it had increased both the validity and the visibility of the management program. Of students surveyed, 50% described the course as satisfactory and 50% as more than satisfactory; 92% indicated that course content was helpful to their jobs; 75% were interested in pursuing other college courses and 50% in other in-plant courses; and 67% expressed interest in obtaining a college degree. The project experience suggested a generalized model adaptable to the goals and resources of other institutions, which requires that planners recognize and meet their competition for enrollments in terms of cost, quality and timeliness; carefully evaluate resources, identify the customer, sell only what can be delivered, advertise flexibility and publicize successes. (TR)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A