ERIC Number: ED154838
Record Type: RIE
Publication Date: 1977
Reference Count: 0
The Use of Communications Media to Improve the Quality of Life in Technologically Developing Nations: A Strategic Overview.
Allen, Dwight W.; Christensen, Philip R.
Strategies are examined for utilizing the mass communications media to improve standards of living within developing nations. This report, addressed to decision-makers in developing nations and the Agency for International Development (AID), is designed to assist them in planning their improvement communications programs. A general introduction is followed by three chapters providing a critical examination of available communication techniques, an analytic overview of specific educational goals, and an explanation of relevant change and decision-making strategies. The conclusion lists ten basic steps for creating a communication/education program for a technologically developing nation. (Author/CMV)
Publication Type: Reports - Research
Education Level: N/A
Sponsor: Agency for International Development (Dept. of State), Washington, DC. Bureau for Technical Assistance.
Authoring Institution: Academy for Educational Development, Washington, DC.