One difference between articles published in general interest magazines and those that journalism students write for class assignments is the number of quotations used; too often students tell about some situation or person instead of letting their sources relate the information and opinions. In support of this observation are the results of an analysis of lead articles in 19 magazines. The average proportion of quotations in all the articles analyzed was 23%, with articles in magazines that have circulations above one million tending to have more quotes, a variety of sources, and simple, present-tense attributions (for example, "says" or "said" instead of "contended"). Teachers in magazine journalism classes can use the analytic technique by assigning students to mark and analyze one or more articles and then combining the individual analyses with discussion in class. In this way, teachers can actively involve students in seeing how articles are structured, understanding good guote use, and emulating the best techniques of established writers. (RL)