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ERIC Number: ED148462
Record Type: RIE
Publication Date: 1977-Aug
Pages: 28
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Television and Growing Up: The Medium Gets Equal Time.
Huston-Stein, Aletha
This paper presents a review of research on television viewing and child behavior. The first section of the paper presents a brief historical review of television research. This review includes research on the effect of television on people's lives, the effects of violent content on aggressive behavior and the possible harmful effects of advertising and social stereotypes as well as the beneficial effects of prosocial and educational content on children's attitudes and behavior. The second section of the paper reviews research on the visual and auditory form rather than the content of television programs. This research suggests that such features as non-verbal auditory effects, action, and rapid auditory or visual changes tend to elicit and hold children's attention. Visual camera effects such as zoom and pan techniques were less powerful in eliciting attention than similar auditory features such as sound effects and changes in auditory stimuli. The research cited suggests that formal, as opposed to content, features in general are especially influential with very young children and children with little television viewing experience. Comprehension of formal features was found to increase with age. It is also suggested that formal features may affect behaviors such as persistence, activity level, and aggression and may be more influential than violent content in eliciting certain behaviors. The paper suggests that more research in these areas is necessary to clarify these results. (BD)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the American Psychological Association (85th, San Francisco, California, August 26-30, 1977)