ERIC Number: ED143420
Record Type: Non-Journal
Publication Date: 1977-Jun
Pages: 105
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
Edible TV: Your Child and Food Commercials.
Choate, Robert B., Comp.; Engle, Pamela C., Comp.
This document reports on the impact of television food commercials on children under 12, focusing specifically on how commercials influence children's food preferences and concepts, how they affect children's knowledge of nutrition, and how they contribute to obesity. Part I is a compilation of short excerpts from relevant testimony before the Federal Trade Commission (FTC), 1976-77. Included are witnesses' remarks on the above issues and comments concerning ways to make television a more educational medium in matters pertaining to food selection. Part II contains (1) a synopsis of the 1976 testimony of Robert B. Choate dealing with the frequency and content of food commercials directed toward children, and (2) a report on a developmental study of the use of graphics to convey nutritional information to children aged 4 to 10. (SB)
Publication Type: Legal/Legislative/Regulatory Materials
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: Council on Children, Media, and Merchandising, Washington, DC.
Grant or Contract Numbers: N/A
Author Affiliations: N/A


