ERIC Number: ED141078
Record Type: RIE
Publication Date: 1976-Jul
Reference Count: 0
An Evaluation of Visitor Response to "Man In His Environment." Final Report.
Shettel, Harris H.
Evaluation methods and results are reported for the "Man In His Environment" (MIHE) exhibition at Field Museum in Chicago, Illinois. The evaluative design included an analysis of both knowledge and attitudes as they relate to the content and objectives of the exhibit. Museum visitors who agreed to participate were tested by questionnaires before and after experiencing the exhibit. Also, behavior of 75 randomly selected visitors was recorded as they proceeded through the exhibit area. Findings of this study include the following: (1) attraction to the exhibit was highest among highly educated, white, young adults; (2) this audience tended to have most of the attitudes and knowledge the exhibit was designed to impart; (3) the exhibit was most effective in terms of gain in knowledge with the group that completed high school; (4) behavior of visitors varied, with certain displays (films, sculpture) holding a higher percentage of visitors; (5) one-third of the visitors left before "seeing" all of it; (6) films were rated as most liked; (7) one-fourth of posttested participants indicated willingness to do one or more specific things to improve the environment; and (8) 80% considered the exhibit experience as a positive one. (CS)
Publication Type: Reports - Research
Education Level: N/A
Sponsor: American Institutes for Research in the Behavioral Sciences, Washington, DC.
Authoring Institution: Field Museum of Natural History, Chicago, IL.
Note: Tables are marginally legible