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ERIC Number: ED140371
Record Type: RIE
Publication Date: 1977
Reference Count: 0
Training Undergraduates in Organizational Communication.
Eadie, William F.
Recently, there has been a growing interest in career education in the speech communication field. Parallel development of interest in organizational communication has provided the impetus for the institution of curricula to train students to perform the role of organizational-communication specialist. This paper outlines the elements of training that should be provided to undergraduate students of organizational communication. Specifically, the student should be able to display a broad-based conceptual understanding of communication as an event and a process, should demonstrate proficiency in interpersonal communication skills, and should be able to integrate specialized knowledge of communication theory and skills with a general body of knowledge and to apply this integrated knowledge in organizational settings. In general, undergraduate training in organizational communication can be a means of providing career-directed options without sacrificing the liberal orientation that such a curriculum has traditionally taken. (KS)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the International Communication Association (West Berlin, Germany, May 30-June 4, 1977)