ERIC Number: ED139236
Record Type: RIE
Publication Date: 1975
Reference Count: N/A
Public Relations: An Integral Part of the Foreign Language Program.
Howard, John W.
Teachers of foreign languages should inform the public about foreign language programs in an attempt to gain support for these programs. Part of public relations involves communicating to the public the achievements of students and programs. Suggestions for reaching the public include community language clubs, concerts, and theatrical productions. Administrative support for programs is also essential, however, and the key to the latter is parent support which in turn is generated by student enthusiasm. Activities to promote cooperation between language students and the rest of the student body are discussed, and suggestions for language club activities could include the use of bulletin boards, folk-dancing competitions, newspaper columns, intramural sports, and social events such as dances. Membership in clubs should be open to all students. The general purpose is to make the language club into a school institution whose loss would affect the entire student body. (CLK)
Descriptors: Achievement, Clubs, College Language Programs, Extracurricular Activities, Higher Education, Language Instruction, Language Programs, Language Teachers, Parent Attitudes, Public Relations, School Community Relationship, Second Language Learning, Secondary Education, Student Attitudes
Not available separately; see FL 008 033.
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: Southern Conference on Language Teaching, Atlanta, GA.
Note: Paper presented at the Southern Conference on Language Teaching(11th, New Orleans, Louisiana, 1975)