ERIC Number: ED133879
Record Type: RIE
Publication Date: 1977-Jan
Reference Count: N/A
Step-by-Step Guide to Effective PR for Large & Small School Districts. Special Bulletin No. 3.
School Information and Research Service, Olympia, WA.
This guide to formulating and carrying out an effective school public relations program includes articles drawn from public relations and communications journals. The articles deal with planning public relations programs, communicating with the public and the news media, program evaluation, and the tools of communication, including newsletters, press releases, and other school publications. Examples of good school publications, as well as a selected bibliography, are included. (DS)
Descriptors: Communication (Thought Transfer), Elementary Secondary Education, Information Dissemination, Program Evaluation, Programs, Public Opinion, Public Relations, Publicize, School Community Relationship, School Publications
School Information and Research Service, 200 East Union Avenue, Olympia, Washington 98501 ($2.00)
Publication Type: Guides - General
Education Level: N/A
Authoring Institution: School Information and Research Service, Olympia, WA.