ERIC Number: ED127439
Record Type: RIE
Publication Date: 1974
Reference Count: 0
Making It in Marketing Services. Exploration of Marketing Services Careers.
Wilkie, Barbara J., Ed.
This curriculum guide is designed to be used with a distributive education course offering. It provides students, at the middle or junior high school level, an opportunity to explore marketing services careers. The guide is divided into two sections: The Teacher's Guide and Student Materials. The Teacher's Guide is composed of eleven units: (1) Making It in Marketing Services, (2) Real Estate, (3) Finance, (4) Insurance, (5) Transportation, (6) Communication, (7) Recreation, (8) Business Services, (9) Personal Services, (10) Lodging/Food, and (11) Special Activities (a unit which may be used throughout the course). These units are separated into three areas: (1) Unit Overviews, which includes a competency statement, performance objectives, concepts developed, suggested equipment, recommended materials, consumable supplies needed, and special resources, (2) Evaluation Keys, and (3) Learning Activities, which contain group and individual learning activities for each performance objective, as well as special media applicable to each objective and its set of learning activities. The Student Materials section covers the areas of: (1) Student Handouts, (2) Scene and Survey Evaluation Instruments, and (3) Special Resources, which includes audio-visual resources, resource publications, commercial games, and resource organizations and agencies. (HD)
Descriptors: Career Awareness, Career Development, Career Education, Career Opportunities, Distributive Education, Instructional Materials, Intermediate Grades, Junior High Schools, Learning Activities, Marketing, Prevocational Education, Resource Materials, Study Guides, Teaching Guides, Vocational Education
D/D Section, Division of Vocational Education, Florida Department of Education, Knott Building, Tallahassee, Florida 32304 (In-state, $6.59; out-of-state, $12.50)
Publication Type: Guides - General
Education Level: N/A
Sponsor: Florida State Dept. of Education, Tallahassee. Div. of Vocational, Technical and Adult Education.
Authoring Institution: University of South Florida, Tampa.
Note: For related documents, see CE 007 586-589