ERIC Number: ED125646
Record Type: Non-Journal
Publication Date: 1976-Apr
Reference Count: N/A
The Effects of Viewing "Feeling Good": Results from a Field Experiment in a Low-Income Community.
Minor, Michael J.; Bradburn, Norman M.
A survey project carried out by the National Opinion Research Center (NORC) measured the effects of viewing the television series, "Feeling Good." The survey was one of four studies undertaken to assess the impact of the "Feeling Good" series. This project was a field experiment designed to ascertain the effects of viewing of the programs on women in a selected community, predominantly with minority and low-income characteristics. Thirty-eight of the outcome measures indicated some evidence of a significant viewing effect, twelve of the significant impact measures showed strong evidence of a viewing effect, and the other twenty-six demonstrated partial evidence. Thus, the distribution of results shows that there were more significant viewing effects on information items than on behavior items. Extensive data tables document the report. (HAB)
Publication Type: Reports - Descriptive
Education Level: N/A
Sponsor: Children's Television Workshop, New York, NY.
Authoring Institution: National Opinion Research Center, Chicago, IL.