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ERIC Number: ED123684
Record Type: RIE
Publication Date: 1976-Apr
Pages: 18
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Pre and Post-Decisional Agenda: Campaign '74.
Hantz, Alan; Kimsey, William
In this study, two dimensions of political decisional agenda (the elements which relate most to voting decisions) were examined: the number of items on the agenda and the content of the agenda items. Data were gathered in a study of the 1974 congressional election in the five largest counties of Illinois' 24th Congressional District. A total of 141 respondents were interviewed by telephone from September 14 to September 21 and from October 26 to November 4. Results, gained from an analysis of answers to four questions, show that early in the campaign the decided voter constructs a decisional agenda composed of likes and dislikes about the candidate, while the undecided voter is just beginning to construct lists; and that over a period of time the decided voter accumulates more of the same kind of information, while the undecided voter samples a variety of issues, not accumulating much additional decisional information. (JM)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Note: PaPer presented at the Annual Meeting of the International Communication Association (Portland, Oregon, April 1976)