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ERIC Number: ED119784
Record Type: RIE
Publication Date: 1974
Pages: 15
Abstractor: N/A
Reference Count: 0
A Study to Determine Current Practices in the Administration, Organization and Teaching of Business Communication and Related Courses in Public Two-Year Colleges and Technical Institutions in the United States.
Hayes, Pernell Howell
In order to develop guidelines for planning, administering, and teaching business communication courses, a questionnaire was distributed to 410 public two-year colleges and technical institutions which had indicated an interest in participating in a study of such courses. In all, 273 institutions provided information on 340 business communication courses taught by 404 instructors. All geographic regions of the United States were included in the survey population. Fifty percent of the participating institutions had introduced business communication courses within the past 10 years. In the fall of 1973, there were 6,253 students enrolled in business communication courses in 217 of the institutions reporting. Enrollments in business communication courses have increased in the last 5 years at 90 percent of the institutions. The normal procedure for conducting classes seems to be a combination of lectures and discussions, supplemented by laboratory-workshops. More time is spent on business letters and memoranda, and less time on report writing and oral communication. Textbooks, workbooks, course outlines, and other teaching aids were used with varying degrees of flexibility in the courses reporting. A profile of the typical business communication teacher is provided, and recommendations for further study are made. (Author/NHM)
Publication Type: Dissertations/Theses
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Note: Summary of Ed.D. Dissertation, University of Wisconsin, Madison