ERIC Number: ED116227
Record Type: RIE
Publication Date: 1974
Reference Count: N/A
Public Relations: A Comprehensive Bibliography; Articles and Books on Public Relations, Communication Theory, Public Opinion, and Propaganda, 1964-1972.
Bishop, Robert L., Comp.
This bibliography lists and sometimes annotates approximately 4,000 books, articles, and speeches about or related to public relations. The book contains sections on such subjects as advertising, agriculture, automation, banking, books, business, chemical industry, computers, consumer and consumer relations, corporate image, ecology, education, employee recruitment, financial, food industry, government, graphic arts, health and welfare, insurance, labor, libraries, marketing, media, military, new products, petroleum, police, press relations, public opinion, publicity, rehabilitation, retailing, social unrest, speaking, speech writing, contests, meetings, exhibits, tours, steel industry, tobacco industry, transportation, trucking industry, utilities, women in public relations, writing, and youth programs. Also included in this book is a list of sources for the bibliography. (TS)
Descriptors: Administration, Annotated Bibliographies, Bibliographies, Business, Labor Relations, Mass Media, Public Opinion, Public Relations, Publicize
Public Relations Society of America, 845 Third Avenue, New York, New York 10022 ($10.30 prepaid)
Publication Type: Reference Materials - Bibliographies
Education Level: N/A
Authoring Institution: Association for Education in Journalism.
Note: Published by A. G. Leigh-James, Publishers