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ERIC Number: ED111755
Record Type: Non-Journal
Publication Date: 1974-Apr
Pages: 63
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
A Partially Annotated Political Communication Bibliography.
Thornton, Barbara C.
This 63-page annotated bibliography contains available materials in the area of political communication, a relatively new field of political science. Political communication includes facets of the election process and interaction between political parties and the voter. A variety of materials dating from 1960 to 1972 include books, pamphlets, journal and magazine articles, unpublished papers and dissertations, Congressional Quarterly articles, and government publications. The following seven areas of the field are examined: (1) general campaign techniques; (2) media and advertising techniques; (3) polling, surveying, and the use of computers for data collection; (4) theories and techniques of political attitude change and persuasion; (5) specific elections; (6) the techniques of political parties; and (7) financing of campaigns. The collection is partially annotated. (JR)
Publication Type: Reference Materials - Bibliographies
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A