ERIC Number: ED109728
Record Type: RIE
Publication Date: 1975-Apr
Reference Count: 0
The Undergraduate Course in Organizational Communication: Rationale, Objectives, and Strategies.
Rogers, Donald P.
More courses in the relatively new area of organizational communication should be offered because the subject matter is transdisciplinary in scope, method, and application, and the area holds promise for contributing to the advancement of knowledge and the possible unification of the sciences. Such courses can explain the communication processes by which people organize themselves, instill an awareness of the importance of communication, and develop in students the abilities to set goals, seek opportunities, and solve problems. The four types of strategies for an undergraduate course in organizational communication are recruitment, instruction, curriculum, and placement. (JM)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the International Communication Association (Chicago, April 1975)