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ERIC Number: ED108663
Record Type: Non-Journal
Publication Date: 1975-Mar-20
Pages: 12
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
Media Now.
Curtis, Ron
Developed by the Southwest Iowa Learning Resources Center, Media Now is a course for secondary students in media studies. Curriculum concentration is on television, film, radio, and recorded sound. Individualization of instruction, behavioral science, and mediated learning packages are employed with each module interrelated through printed material. The goals of the original project were to develop an 18-week course of instruction for the grades 10 through 12, designed to increase knowledge, skills, and positive attitudes toward media. Instrumentation was designed and developed to measure the effects of (1) media exposure, (2) perceptions of media messages, (3) susceptibility of media influences, (4) behavior modification and media technologies, (5) functional categories of affective responses to media messages. The course covers experience in varied forms of media, and student performance was evaluated by locally devised measurements. After two years, this evaluation revealed that student usage of media had improved attitudes toward school and that students selected a greater diversity of program types. (DS)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: Southwest Iowa Learning Resources Center, Red Oak.
Identifiers - Laws, Policies, & Programs: Elementary and Secondary Education Act Title III