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ERIC Number: ED106888
Record Type: RIE
Publication Date: 1975-Apr
Pages: 21
Abstractor: N/A
Reference Count: 0
The Identification of Communication Competencies Required by Future Businesspersons: An Application of the Delphi Method.
Spicer, Christopher
The purpose of this study was to determine which communication competencies will be essential to those entering a business or a profession in 1980. The 107 subjects used were "experts" in the area of business and organizational communication who responded to four questionnaires. It was concluded that college courses designed to enhance one set of communication skills, such as technical writing and public speaking, will no longer fulfill the requirements for undergraduate business and professional students. The results of the study and the communication skills needed in 1980 are presented in narrative and table format. (RB)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the International Communication Association (Chicago, Illinois, April 1975)