ERIC Number: ED101405
Record Type: RIE
Publication Date: 1974
Advertising Programs in United States Colleges and Universities; Where Shall I Go to College to Study Advertising?
Ross, Billy I., Ed.; Hileman, Donald G., Ed.
Designed to help high school students interested in a career in advertising select a college or university, this booklet lists those schools where a program in advertising education is offered and presents some of the pertinent data about their programs. A long letter written by Leo Burnett to a high school student interested in a career in advertising offers advice on preparing for and securing such a career. The colleges and universities offering programs are listed by state with information provided on the degrees offered, type of program, faculty, financial assistance, entrance requirements, and costs. (TO)
Descriptors: Advertising, College Choice, College Programs, Higher Education, Journalism, Publicize, Undergraduate Study
Advertising Education Publications, 3429 55th Street, Lubbock, Texas 79413 ($0.35)
Publication Type: Reference Materials - Directories/Catalogs
Education Level: N/A
Authoring Institution: Advertising Education Publications, Lubbock, TX.