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ERIC Number: ED101327
Record Type: RIE
Publication Date: 1974
Pages: 10
Abstractor: N/A
Reference Count: 0
Communication: A View from the Inside of Business.
Belohlov, James A.; And Others
Journal of Business Communication, v11 n4 p53-59 Summer 1974
The purposes of this study were to determine the importance business places on effective communication and to see if there is a need for communication courses at the graduate level. The personnel officers of 250 large organizations were surveyed concerning their attitudes about the need for such courses. It was found that communication skills were rated of extreme importance by executives of large organizations, some believing it to be the single most important function of management personnel. (RB)
Publication Type: Journal Articles
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: American Business Communication Association, Urbana, IL.