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ERIC Number: ED097707
Record Type: RIE
Publication Date: 1974-Aug
Pages: 35
Abstractor: N/A
Reference Count: 0
ISBN: N/A
ISSN: N/A
Children's Response to Broadcast News: Exposure, Evaluation, and Learning.
Atkin, Charles K.; Gantz, Walter
This study provides evidence of the basic parameters of elementary school students' viewing of national, local, and children's news programing. About half of the children studied regularly watched the special Saturday morning newscasts, while almost half watched adult news programing at least occasionally. News viewing increased steadily from kindergarten through fifth grade. A small number of children expressed positive evaluation of the Saturday "In the News" segments and a much smaller group strongly preferred adult news. Communication about news events with parents and friends is somewhat related to viewing; however, there is little evidence of parent-child similarities in actual exposure behavior. Demographically, sex is the major determinant of news viewing, as boys watched considerably more news programs than did girls. Assuming that exposure is either a sole or a reciprocal causal agent, the following tentative conclusions can be suggested: television news exposure produces moderately increased levels of knowledge about political affairs and popular events and persons; exposure to television news produces moderately increased levels of interpersonal discussion of news with peers and parents; and it stimulates perhaps half of the children to seek additional information. (SW)
Publication Type: Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the Association for Education in Journalism (57th, San Diego, California, August 18-21, 1974)