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ERIC Number: ED086899
Record Type: Non-Journal
Publication Date: 1972
Pages: 174
Abstractor: N/A
Reference Count: N/A
Visual Merchandising through Display: Advertising Services Occupations.
Maurer, Nelson S.
The increasing use of displays by businessmen is creating a demand for display workers. This demand may be met by preparing high school students to enter the field of display. Additional workers might be recruited by offering adult training programs for individuals working within the stores. For this purpose a curriculum guide has been developed describing: employment demands, administrative considerations, facilities, student attributes, course format, teaching suggestions, expected outcomes, course outline, and using audiovisual materials, followed by an appendix of suggestions for the course. The course is designed for a ten to twenty week program at the twelth grade level. The course is arranged by topic under the headings of performance objectives, instructional techniques, learning experiences, and evaluative techniques. (DS)
Publication Type: N/A
Education Level: N/A
Audience: N/A
Language: N/A
Sponsor: N/A
Authoring Institution: New York State Education Dept., Albany. Bureau of Secondary Curriculum Development.; New York State Education Dept., Albany. Bureau of Continuing Education Curriculum Development.